The First Best Thing At SXSW
The last night in Austin.
Beth and Jon were done. Needed to leave Austin. Mike stayed with Pat in town. I wanted to stay. I wanted to leave. I wanted to stay. I wanted to leave so I left. A mile out of town I wished I didn’t, figuring “what the hell-I’m here” and should have some fun. Too late now. We decided to drive to find a better rate on a hotel. We found one at $50 about a half hour outside of town. I dropped Jon and Beth off and since it was only about 9:30, I left to get some coffee at Denny’s and to read.
I sent Mike a text: WANTED TO STAY
He shot back: SHOULD’VE. MET SIDE 1 DUMMY. SAW FAKE PROBS. RB GAMBLERS NEXT.
So I drove back to Austin. Though most of the time someone else was usually in the van, I appreciated this head clearing drive alone.
In my hometown of Johnstown, we have something called the AAABA. It’s an amateur baseball tournament. I think it’s THE amateur baseball tournament in the country. Or at least it’s one of the big ones, I think. Teams from all over the country come to Johnstown to play. The stadium is filled on the first, second and I think third night in hopes that our hometown boys will make it past the introductory rounds of elimination. I think that’s what happens.
Notice all the “I think’s”.
The reason there are so many “I think’s” is because I never really gave a shit what happened at the Tournament. But in high school I always, always went to it with my group of friends. It was the thing to do. You go to the stadium and walk back and forth, back and forth; hopefully running into people you know or even more hopefully running into people you’d like to know. The only reason I cared if we won or lost was because I didn’t want to go back to the rigmarole of going to Denny’s.
God Bless Denny’s.
Here’s the point: there were lots of “me’s” in the stadium that didn’t really care about the game. Maybe you have something similar in your hometown. I suspect SXSW is the same way. There is a TON of people walking on the street at SXSW, back and forth, again and again, who could care less about the festival. It’s an EVENT. It’s also a bitch to park. Especially on the last night. At the last hour. When I was going back. Again.
I managed to find Mike and Pat and we went to see The Riverboat Gamblers. I also saw the man who first made me aware of The Riverboat Gamblers: David Fricke. David Fricke writes for Rolling Stone. He looks like a brother of a Ramone.
At the end of The Riverboat Gambler’s set, some people Mike met asked him if he wanted to go see a secret show. It was only two in the morning after all. The night was still young.
Mike asked me if I was up for going to the show or if I wanted to head back. I decided to go. Mike joined the group and I followed, walking up to the fella that was leading the pack.
“Hey! I’m Jason!”
“…oh…?”
He just kind of looked at me and kept on walking at a little faster clip than before.
Awkward. I thought I should maybe try again.
“Hey! I’m Jason!” and I thrust out my hand.
“…dan…” and he nodded at me.
Awkward-er.
Something strange happened. Dan wasn’t leading anymore. He immediately changed his walking gears, slowly fading backwards so that I was leading the group. I haven’t mentioned it yet in the story but this was not a good idea because I didn’t know where the fuck we were going.
I too shifted gears, slowly fading back to where I saw ‘…dan…’ whispering to his friends that were with him. Whisper. Whisper. The group shifted gears EVEN SLOWER to join Mike at the rear. The result: I was again leading the pack and, again, I still didn’t know where the fuck we were going.
One of the people whispered to Mike. Whisper. Whisper. Mike laughed loudly, “No…HA HA HA…No…HA!! He’s with me. I mean, he’s with us. Ha HA HA!!”
Mike catches up to me.
“They didn’t know you were with me. Dan thought you were some creepy guy hitting on him and was just following him, which is why he was walking so fast and then slow. HA HA HA!!!”
“Dan was creeped out, man”
“TOTALLY creeped out”
“Yeah, you creeped Dan out”
“Creepy”
…dan…, if you are out there reading this, I’m sorry about creeping you out with my friendliness. I really am sorry. But I made up for it. The day after this all happened I left a little ‘memento’ under your bed (FOR DAN ONLY: I’m sorry about the window but you weren’t home when we came by and the door was locked and wouldn’t budge when I kicked it a couple of times. The stain should come out with some ‘OOPS’).
At about 2:30 AM, we arrived at Dan’s car and he drove us to another part of town. We parked and started walking to a pedestrian bridge.
“This is where Mysterio was!”
There was a VH1 show called The Pick-Up Artist where a guy taught awkward guys how to be smooth and in one episode, the geeks were on a pedestrian bridge trying to pick up women. This was the bridge. During SXSW (and I was told as I recounted this story to Chaz, other times of the year as well), bands set up a PA and their amps on this bridge by tapping into the lights.
“Last year, there were a thousand people here. I am not joking”
“She’s not joking”
“The bridge was swaying. Okay?”
“SWAY. ING. The Vivian Girls played last night I heard”
“The cops came but not after a while”
“They’re cool”
“The cops are cool”
“I don’t think they care about the noise”
“…just people getting hurt”
“Yeah. People getting hurt”
There were maybe one hundred and fifty people there. No Mysterio. The only geeks were ironic geeks. I think. Napoleon Dynamite’s effect on our culture has officially taken hold. Everyone looks kind of geeky. At the turn of the millennium, I bet this same type of crowd looked like they were from New York. Now they all look kind of dorky. On purpose. A band was setting up. The band Tyvek I heard. They sounded good considering the circumstances (I’ve blogged before about the impossibility of playing outside). End of song.
Silence. Chatter. Wait.
Is that?
Is there?
In the in-between song silence, we heard another band playing but we didn’t see them on the bridge. Tyvek played another song and ended said song. Again, some weird rock band echo from somewhere.
“Where the hell is that coming from?”
“What the hell is that?”
“WHERE IS THAT COMING FROM?”
Mike: “Holy shit. There’s another band. Under the bridge”
We crawled down a steep rock hill. This is where The Fisher King would be king: at the armpit between the bridge and land. It was completely dark with no overhead lights. Completely dark. Someone lit a T-Shirt on fire. Another kid crawled on the support rail. There was a P.A. and amplifiers but damned if I could figure out where they got power. Maybe The Fisher King gave it to them. Thirty kids looking on. Thirty kids seemingly younger than the crowd upstairs on the bridge.
‘THIS ONE’S CALLED TEENAGE (INAUDIBLE)”
And upon this, gentle ladies and gentle men, they played…the reason.
The reason.
The reason we all started on this path.
The reason.
No press to impress. No labels scouts. No bloggers. No magazines. Just a couple of kids losing their minds for a small crowd that returned the favor. Without care for who was there, just a bunch of kids playing the most glorious rock and roll I’ve ever heard. Garage. Just enough melody to stick to your ribs but enough shout-along spirit that made you feel like you could sing along only hearing the song once. Some more folks came from the upstairs bridge and stayed for a song and then left.
THEY LEFT.
I wanted to carry those Leavers to the upstairs bridge just to throw them off. How could you leave? Shame. Shame on you.
“Hey band!”
“Huh?”
“What’s your name?”
“What? “
“YOUR NAME?”
“We’re (INAUDIBLE) from (INAUDIBLE)-ton California. This is our last song. ONE TWO THREE GO!”
And there they went.
“Here’s our guitar. Anyone wanna play some fuckin’ rock and roll? Go ahead. Let’s play some fuckin rock-n-roll”
Mike thought about it. But I didn’t want to follow that.
At 3:30, we walked across the street to a Taco joint and recapped the evening. As we finished, sitting at a far table, was the band. The (INAUDIBLE) band. Mike introduced himself to them and then came back as our ride was ready to leave.
“I swear they are not more than sixteen”
“There’s the police”
“They’re cool, man”
…dan… dropped us off at our van and Mike and I talked about the night the ride back to the hotel, a half an hour outside of Austin.
People get really, really caught up in the atmosphere of South By Southwest and all this industry bullshit. I said before that some of this industry is needed. A lot of this industry is needed though it doesn’t all have to be ‘industry bullshit’. But there does have to be industry. For years, I thought that if I could just get in to South By Southwest…man, I’d catch my break. That’s all I need is a break. Some bands ‘get a break’ there, it’s true. Every year during submission time, South By Southwest touts who they broke: The Beastie Boys, The Strokes…and on and on and on. Maybe you too can be one of the Blessed by submitting this year.
What I want to know is, who did they not break? Who submitted to SXSW but got passed and still made a career out of this?
I remember reading something about The Avett Brothers once (in Shuffle? The Indy?). They said something along the lines of them not needing SXSW or CMJ. They don’t have a problem with either but they found their success another way: by concentrating on the other three hundred and sixty some odd days of the year. For what? Eight years?
That’s not a sexy story though. There’s no catch. Band goes on the road for eight years? No hook. It’s not hot. But that is the story of most bands that make a career out of this. The hot bands are Outliers, not typical. But they get the most press so the impression to the Reader is that this is the typical way to get success.
For writers, it’s a lot easier to write about the hot band of the year. Everyone wants to write about that. And everyone does. And this is why no one gives a shit about rock journalism anymore because they all are writing about the same people and not writing about whom they think you should hear. Why is everyone’s Top Twenty at the end of the year virtually the same?
Earlier in the week, we went to a free pizza event in SXSW sponsored by some new magazine. The unique feature of the magazine was that it was supposed to be kind of an All Races Type thing. Can’t remember the name (sorry, I’m a horrid journalist). The point of the magazine was that it was really trying to highlight all kinds of races and not just be a White magazine or a Black magazine. Or Asian. Or Jewish…I guess.
Beth started reading it and stopped half way through:
“Why are they all the same?”
“Meaning?”
“Music magazines. I thought this magazine especially would be different but it’s the same coverage in SPIN and Paste”
“Meaning?”
“THE. PERIOD. SAME. PERIOD. SHIT. PERIOD.”
And she was right. They are like the Entertainment Tonight on at 6PM:
“On tonight’s show: OctoMom tells all. Then Mel Gibson’s steamy tropical romance. Also, we get an exclusive look at the new Harry Potter. And finally, a heartwarming story from the heartland: separated at birth, long lost twins reunite on-line”
And then at 6:30 PM, we have Inside Edition:
“On tonight’s show: Mel Gibson’s torrid tropical affair. Also, we get an exclusive from OctoMom. Later, an exclusive look at this summer’s biggest Muggles blockbuster. Can you guess what young wizard that is? And finally, a touching story from Middle America: twins find one another on Match.com”
Everyone wants to know about the EXCLUSIVE! INSIDE!! Everyone wants to be in on the SECRET! SHHHH!!!
Why don’t these magazines have a voice anymore, Beth?
Because the same thing sells? Because no writer or editor or reader wants to be left behind missing out on the Next Big Thing? So everyone writes about The Next Big Thing. And so everyone wants to be The Next Big Thing. But the not so secret Secret is that the music industry and the entertainment industry is a ’ here today gone today world’ where the first in the rat race have caught up to the last and no one can tell who’s out front or who’s behind. It’s just a bunch of rats running around in a circle.
Under a bridge at three in the morning, at arguably one of the biggest music conferences in the world, I saw kids who just didn’t care. And yes, I get it. If they really didn’t care (and if I really didn’t care) then maybe both bands should’ve just stayed home or found another bridge in some other city. To me, it was a big middle finger to not only the festival but to the post-festival festival on top of the bridge.
Maybe they played somewhere else that day in some official show. I don’t think so. Maybe some label arranged for the P.A. to be down there. But I doubt it. Sixteen years young and they drove from (INADUIBLE)-ton California maybe in hopes of catching some attention. Maybe they saved up all year at some shitty job just to get here. Under a bridge. Maybe they didn’t know exactly why they were there but it was a reason to get out of (INAUDIBLE)-ton California. Maybe they’ll have three hundred and sixty some odd days of reasons this year.
Maybe they’ll be back. For me, they were simply a reminder of The Reason.
They were The First Best Thing Anywhere.
Jason
